Description: Backgrounds may be added, removed or modified to enhance an image's impact. Many image editing projects start with a "knock-out" of the original background, integration of a new background and the addition of a "drop shadow." If you display your products against a stark white background, take a look at how backgrounds and shadows are used in premium online and paper catalogs. The professional look is less expensive than you think!

Cost Considerations: Cost depends upon the complexity of the foreground and background, and any required licenses. The cost of background swaps and knockouts is reduced on a per unit basis for catalog-type projects, in which similar procedures are applied to a batch of images. Backgrounds may be supplied by you or suggested by a DigitalCustom Project Manager (who can arrange for any required third-party licenses). Price range: $25-$100/high res image (volume rates available).

This Automobile Photograph Was Taken At Twilight In A Sedate Suburban Location (click on image to view enlarged version)		The Image Has A Different Impact When The Vehicle Is Worked Into A Cityscape With Motion (click on image to view enlarged version)
Photograph by: Bill Pack, Road Trip Productions Image work by: DigitalCustom No implied endorsement by the product manufacturer or DigitalCustom Products are shown solely to illustrate photo-digital techniques